Fashion changes throughout the 30s & 40s

Fashion took a very different path from the roaring twenties in the 30s. It was a quieter era and the emphasis was on being respectable and behaving and dressing properly. A large contrast to the 'Flapper girls' of the 20s. Because of the current depression people trued thier hardest to dress elegantly and sophisticated. Making sure to look presentable because it gave off the image that you were still well off.

Hats were a main element in the 1930s. Almost everyone, men and women, wore a hat or cap when going out of the house.

Women's Fashion

Women's fashion in the 30s was sort of a mixture of the past. It was fashionable to be more feminine with a slightly rounded bust a curvaceous figure. It was more in to have longer hair this time and also bias cut fabric and frills, with plate shaped hats that pointed toward the back of the head.

 As the 30s progressed into the 40s, the silhouette of women's fashion changed again. This time it was more fashionable thave figure hugging clothing that had widened shoulders, nipped in waists and long narrow skirts.

Hemlines became uneven, and the traditional 20s Godets and pleats that usually came in at the hip now came in a knee level to change it up.

Men's Fashion

Men would wear suits when going out to look presentable also. They would only sit in their shirts in the privacy of their own home. Those that had little money would also try to look respectable by having their 'Sunday best'.

Burtons

In the 1930s there was a mens tailoring chain named Burtons. They made affordable tailored clothing for all men. Burton Clothing is still around today.

Nylon

Scientific technology had expanded which led to the creation of the fibre Nylon, this then introduced 'Stockings' for women.

Fancy Dress!

The fashion of this decade was so varied that an element of fancy dress even became fashionable at one point. Couturiers introduced a hint of fancy dress into their work because they had been insprired by different historical periods and the vast aray of different countries' styles and cultures.